Cookie Notice

This Notice is issued by Zero Gravity Tech Ltd (“Zero Gravity”, “we”, “us” and “our”). This notice was most recently updated on 15th of May 2024.

Websites to which this Notice applies

This Notice applies to the following websites that are operated or controlled by Zero Gravity: https://www.zerogravity.co.uk/ and app.zerogravity.co.uk (the “Sites”).

What are cookies?

Cookies are small text files that may be stored on your device when you visit a website. They are generally used to make websites function properly, keep track of your movements within the website, remember your login details, preferences, interests, and more.

The cookies used on our sites have been categorised based on the guidelines found in the ICC (International Chamber of Commerce) UK Cookie guide. We use the following categories:

Category 1 — Strictly Necessary Cookies

These cookies are essential to enable you to browse around our sites and use their features. Without these cookies, our services cannot be provided.

Category 2 — Performance Cookies

These cookies collect information about how you use our websites — for instance, which pages you go to most, the time spent there, and general website performance. This data may be used to help improve our sites and make them easier for you to navigate.

These cookies are also used to let affiliates know if you came to one of our websites from an affiliate and if your visit resulted in the use of a product or service from us, including details of the product or service. These cookies don’t collect information that identifies you. All information these cookies collect is aggregated and anonymous.

Category 3 — Functionality Cookies

These cookies allow our websites to remember choices you make while browsing in order to increase the usability (e.g. language, region, login, fonts, text size etc.). The information these cookies collect will not personally identify you either, and they cannot track your browsing activity on non-Zero Gravity sites.

Category 4 — Targeting/Advertising Cookies

These cookies collect information about your browsing habits in order to make advertising relevant to you and your interests.

Additionally, cookies can be classified as:

  • First-party cookies: Placed by the website you are visiting.
  • Third-party cookies: Placed by a website other than the one you are visiting. We do not control the collection or use of data by third parties.

Cookies can also vary in lifespan:

  • Session cookies: Temporary cookies erased once you close your browser.
  • Persistent cookies: Remain on your device until you manually delete them or until they expire as specified in the cookie file.

More information on all aspects of cookies can be found on www.allaboutcookies.org. Please note that Zero Gravity has no affiliation with, and is not responsible for, this third-party website.

Why do we use cookies?

We may use cookies to:

  • Distinguish between visitors.
  • Improve the use and the functionality of our Sites.
  • Tailor our Sites and products to your needs and preferences.
  • Analyse how our Sites are used and compile anonymous, aggregate statistics.

What types of cookies do we use?

An overview of the cookies used on our Sites is set out in the following table.

NamePartyTimePurposeTypes of data collected
_hjSessionUser_IDThird-Party (HotJar)1 Year

User identification for product analytic tracing
User identification number only
_hjKBThird-Party (HotJar)1 YearProduct analyticsUser’s browser metadata

_hjSession_ID


Third-Party (HotJar)

30 Minutes, extended on user activity

Holds current session data

Ensures subsequent requests in the session window are attributed to the same session.

ph_phc_ID_posthog

Third-Party (HotJar)

1 Year

Unique Identifier for product tracking

Unique identifier for product tracking


intercom-id-ID

Third-Party (Intercom)


1 Year


In-platform messaging


 

 

Unique ID to differentiate users to allow them to interact with our in-platform messaging tool


intercom-session

Third-Party (Intercom)

Session

In-platform messaging

Session ID to allow users to interact with in-platform messaging

intercom-device-id


Third-Party (Intercom)

9 months

Unique device identifier for each messenger interaction

Unique ID that is refreshed on each successful ping, extending it another 9 months

_fbp

Third-Party (Meta)

3 Months

Advertising

Meta pixel cookie to allow us to track Meta referred users across the platform

_ga

Third-Party (Google)

2 Years

Product Analytics

Google analytics cookie that allows us to tack user behaviour across our platform

acceptCookies Message

First Party

60 Years

Accept website cookies

Boolean value determining if the user accepted cookies on the site

hasConsent

First Party

1 Year

Accept cookies answer

Boolean value determining if the user has accepted cookies

_zero_gravity_session

First Party

Session

User session data

A hashed value of the user's session

CRAFT_CSRF_ TOKEN

First Party

Session

User Identification

A hashed value of the user’s CSRF unique identifier

CraftSessionId

First Party

Session

User Identification

A hashed value of the user’s unique identifier

_gcl_au

Third-Party (Google AdSense)

90 days

Analytics, Advertising

Campaign Manager, Display & Video 360, Google Ads, Search Ads 360

_ga_ID

Third-Party (Google AdSense)

2 Years

Analytics

Google Analytics 360

_tt_enable_cookie

Third Party (TikTok)

13 Months

Advertising

TikTok pixel cookie to allow us to track TikTok referred users across the platform

_ttp

Third Party (TikTok)

13 Months

Advertising

TikTok pixel cookie to allow us to track TikTok referred users across the platform

ahoy_visitor

First Party

1 month

User activity

Used for user tracking/page views

 

Please note that the processing of your personal data in connection with cookies, and for other purposes, is governed by our Privacy Policy.

In addition, we may also use web beacons (or clear GIFs) and other similar technologies in addition to, or in combination with, cookies. A web beacon is typically a transparent graphic image (usually 1-pixel x 1 pixel) that is placed on a website or in an email and it helps us to understand the behaviour of visitors to our Sites. More information on web beacons can be found at http://www.allaboutcookies.org/faqs/beacons.html. Please note that Zero Gravity has no affiliation with, and is not responsible for, this third-party website.

This website uses Google Analytics, a web analytics service provided by Google, Inc. ("Google"). Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyse how users use the site.

The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States.

Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google.

For more information please visit Google Analytics.

How can you control cookies and web beacons?

When you first access our Sites, we will seek your consent to our use of non-essential cookies and similar technologies. Such consent may be withdrawn at any time.

Depending on your browser, you can set your browser to warn you before accepting cookies, or you can set it to refuse them. Please refer to the 'help' button (or similar) on your browser to learn more about how you can do this.

Disabling cookies may impact your experience on our Sites.

If you use different devices to access our Sites, you will need to ensure that each browser of each device is set to your cookie preference.

More information on how to manage cookies is available from: http://www.allaboutcookies.org/manage-cookies/.

In addition, you may opt-out from certain cookies by visiting the following third-party websites and selecting which company cookies you would like to opt-out from: http://www.aboutads.info/choices/ and http://www.youronlinechoices.com/. Please note that Zero Gravity has no affiliation with, and is not responsible for, these third party websites.